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MEDIA & ENTERTAINMENT ADVISORY

Build entertainment IP into lasting business.

Commercial strategy, licensing, distribution and gaming for animation studios, IP owners and media companies ready to grow.

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FROM IDEA TO COMMERCIAL IMPACT

Experience behind the advice

15 yearsin media & entertainment
US$112mannual retail sales under our founder’s prior leadership
25+ broadcastersacross 150 territories in a prior animation portfolio

WHAT WE DO

One partner across the commercial life of an IP.

From market positioning to deals and launches, we connect creative ambition with a commercial plan.

01 / 07

IP & franchise strategy

Turn creative potential into a focused commercial roadmap.

02 / 07

Licensing & consumer products

Build the categories, partnerships and retail plan around your IP.

03 / 07

Content distribution & partnerships

Put the right content in front of the right audiences and buyers.

04 / 07

YouTube & digital growth

Make digital channels work for discovery and franchise growth.

05 / 07

Gaming & interactive licensing

Find the right game opportunity without losing sight of the franchise.

06 / 07

Commercial strategy & modeling

Make investment and partnership decisions with a clearer economic picture.

Explore all seven services

BUILT FOR YOUR NEXT DECISION

Creative instinct. Commercial discipline.

An entertainment IP can grow across screens, products, play and places. Each opportunity has different economics, rights and timing. We bring those pieces into one coherent plan, then help move the right partnerships forward.

Meet the founder

SELECTED EXPERIENCE

Advice grounded in operating experience.

Our founder has held executive responsibility for animation and franchise growth inside major media organizations.

CTC MEDIA · PREVIOUS EXECUTIVE ROLE

From series to global franchise

Launched and scaled the global hit animated series KID-E-CATS, leading its production and commercialization across international markets, including media distribution, licensing, gaming, marketing, retail programs, YouTube and social media.

Read Ksenia’s background
ABU DHABI ENTERTAINMENT COMPANY · 2024

Commercial strategy for regional IP Mansour

Creative Minds Consulting provided commercial advisory services to Abu Dhabi Entertainment Company relating to the Mansour IP.

ELC BRANDS · EARLIER LICENSING ROLE

Licensing for global entertainment brands

Worked on licensing and merchandising for Warner Bros., Cartoon Network, 20th Century Fox and DreamWorks brands across CIS territories.

HOW WE WORK

Practical support, shaped around the brief.

Focused advisory or hands-on commercial leadership, depending on what the project needs.

01

Understand the opportunity

Review the IP, rights, audience, existing deals and commercial goals.

02

Set the priorities

Build a clear plan with markets, partners, economics and sequence.

03

Move it forward

Support outreach, negotiations, launch decisions and performance reviews.

START A CONVERSATION

Let’s talk about what your IP could become.

Tell us where you are today and what you are trying to achieve. We will suggest a practical starting point.

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