SPECIALIST ADVISORY
Gaming & Interactive Licensing for Entertainment IP
Find the right game opportunity without losing sight of the franchise.
Discuss this serviceTHE OPPORTUNITY
Make the next move count.
A game can deepen engagement with an IP, but only when the player experience, audience and partner model fit the brand. The right developer, publishing economics and live operations plan matter as much as the initial concept.
We help rights owners evaluate genres and audience fit, define an attractive license proposition, assess potential developers and publishers, and structure commercial conversations. We can also explore connections between toys, collectibles and digital play where relevant.
SCOPE OF WORK
What we can help with
- Gaming opportunity and audience assessment
- Concept and partner brief
- Developer or publisher evaluation
- Licensing economics and rights structure
- Physical-to-digital and franchise integration
COMMON QUESTIONS
Good to know.
Do you develop games?
We advise IP owners on the gaming opportunity and help identify and evaluate suitable development or publishing partners. Game production is led by the selected studio.
How do you choose the right gaming partner?
We look at audience fit, portfolio, development capability, publishing and user acquisition model, licensed-IP experience and the proposed economics.
START A CONVERSATION
Ready to explore the opportunity?
Share a few details about the IP and the decision in front of you. We will discuss the most useful next step.